Grid-grade messaging
for power, water and energy.
Outage and restoration alerts, planned-works notices, meter-reading prompts, bill-ready and pre-disconnection warnings — geo-targeted, audit-logged and prioritised so safety-critical notifications reach the affected area in seconds.
Utilities and energy providers running on BroadNet
Every customer message,
from outage to bill.
From an unplanned outage that must reach the affected polygon in under a minute, to a routine meter-reading prompt — the same platform, the same geo-targeting, the same signed audit trail.
Outage & restoration alerts
Polygon-targeted broadcasts to affected customers only, with cause, restoration ETA and a live status deep-link — priority-routed past normal throttles.
Planned-works notices
Statutory advance notice of maintenance and supply interruptions, segmented by neighbourhood polygon and localised per language.
Meter reading & self-read
Self-read reminders with a submit deep-link and appointment windows for physical reads — routed back into your metering system.
Billing & disconnection
Bill-ready, payment-due and pre-disconnection warnings with statutory notice windows and a pay-now deep-link to avoid supply loss.
Conservation & demand
Water-conservation advisories, peak-demand and load-shedding notices, and high-consumption alerts — segmented by tariff and usage band.
Safety & emergency
Gas-leak, contamination and safety-critical notifications with sender-ID protection and the highest routing priority on the network.
Critical-infrastructure grade.
Utility messaging is safety-critical and regulator-observed. Every send is logged, timestamped and signed for audit — and safety-critical alerts route on priority paths that bypass normal throttles.
Aligned to UAE Information Assurance Standards (T1–T4) for critical national infrastructure. Controls documented and attestable on request.
Federal Decree-Law 45/2021 and KSA PDPL 2023 — consent ledger, lawful-basis tagging and cross-border restrictions enforced in-flight.
EU GDPR Article 28 DPA and UK GDPR addenda available for utilities with cross-border customer or contractor data.
Information-security management certified across Dubai, Frankfurt and Singapore data-centre estates.
Security, availability and confidentiality criteria, audited continuously across a 12-month observation window.
Operator-grade signalling alignment for message integrity and anti-abuse posture on critical notifications.
Outage notices go only to the affected polygon, with a signed audit trail for the regulator.
Challenge: Untargeted outage SMS blasts reached far more customers than were affected, generating confusion and contact-centre load, with no audit trail the regulator could accept. Approach: A regional power distribution company moved outage and planned-works notices onto BroadNet's geo-targeting platform, broadcasting only to the affected polygon with restoration ETAs and a nightly signed audit export. Reference available under NDA.
The channel mix
utilities actually deploy.
Utility messaging weights universal-reach SMS heavily — every customer must be reachable during an outage regardless of smartphone or data plan. WhatsApp and Voice round out the mix for two-way service and accessibility.
SMS broadcast
Universal reach for outage, planned-works and billing alerts. Every customer, every handset, even in a power cut.
WhatsApp service
Two-way meter self-read, billing queries and status look-ups — branded and rich.
Voice & flash-call
Accessibility for non-text customers and high-priority safety-critical outbound calls.
From the OMS or GIS
to the affected area.
One REST call from your outage management system, GIS polygon designer or billing platform. BroadNet handles polygon expansion, priority routing, language fan-out and signed audit-log generation.
Mutual-TLS REST or SMPP 3.4 from your OMS or GIS. Polygon spec, language-set, urgency class, statutory template.
Polygon expansion to affected SIMs, language fan-out, priority routing. Safety-critical alerts bypass normal throttles.
Direct MNO route. Per-message DLR back into the utility data lake within seconds. Cryptographically sealed audit log.
Built for the outage at 3 a.m.
- Polygon-based geo-targeting so an outage notice reaches the affected area — and only the affected area — in under a minute.
- Priority routing that lets safety-critical alerts bypass normal throttles on the network.
- Signed, exportable audit ledger for every send, satisfying critical-infrastructure and regulator requirements.
- Sender-ID protection so your utility name cannot be spoofed by phishing actors during an incident.
- NESA / SIA alignment and per-country data residency for critical-infrastructure workloads.
Your industry, on a carrier-grade network.
Compliant, reliable messaging tuned to your sector — across MENA, Africa and Asia.
The questions buyers ask most.
How fast can an outage alert reach the affected area?
+
How fast can an outage alert reach the affected area?
Polygon broadcasts are engineered to reach every active SIM inside the targeted area in under a minute, with safety-critical alerts routed on priority paths that bypass normal throttles. You define the polygon in your OMS or GIS and BroadNet expands it to the reachable subscriber base.
Can you target only affected customers rather than blanket-blasting?
+
Can you target only affected customers rather than blanket-blasting?
Yes — that is the point of the polygon model. Instead of an untargeted SMS blast, you push to the geographic area actually affected, which cuts confusion, contact-centre load and off-target notifications while still reaching everyone who needs the alert.
What audit trail do we get for the regulator?
+
What audit trail do we get for the regulator?
Every send is timestamped and cryptographically sealed, with a full audit ledger exportable to your data warehouse — typically within twelve hours. That satisfies both critical-infrastructure and utility-regulator expectations for evidence of who was notified and when.
Will messages get through during a power cut?
+
Will messages get through during a power cut?
SMS reaches any handset with mobile signal regardless of data plan or smartphone, which is why utilities weight it heavily for outage alerts — a customer whose power is out can still receive an SMS. We keep SMS as the universal-reach channel and layer WhatsApp and Voice on top.
How do you handle safety-critical alerts like a gas leak?
+
How do you handle safety-critical alerts like a gas leak?
Safety-critical notifications route at the highest priority on sender-ID-protected paths so they cannot be spoofed and are not delayed behind routine traffic. They carry the same signed audit record, which matters when a safety notification is later reviewed.
What standards do you align to for critical infrastructure?
+
What standards do you align to for critical infrastructure?
We align to UAE NESA / SIA Information Assurance Standards and hold ISO 27001 and SOC 2 Type II, with GSMA IR.71 / IR.81 signalling alignment and per-country data residency options for UAE, KSA and EU workloads.
Move your customer messaging
onto critical-infrastructure rails.
Talk to our utilities team about geo-targeting, priority routing, residency and pricing for network-wide notification workloads. Most utilities are live within four weeks.