BroadNet
SMSC Gateway · Hosted multi-tenant

Hosted SMSC at carrier scale for MVNOs, operators and enterprises.

Multi-language hosted SMSC with 1,000+ direct operator connections, unlimited SMS connections, advanced user management, and detailed reporting. Full SMS infrastructure — without the CAPEX, the hardware, or the 24/7 operations team. Deployed at enterprises and operators across MENA, backed by a 99.99% SLA.

GSMA Associate MemberISO 2700130,000 SMS/sec per node
The BroadNet snow leopard beside a hosted messaging core where message streams converge and fan out
BroadNet · SMSC gateway
Carrier messaging core
30,000
SMS/sec per node
1,000+
operator connections
99.99%
SLA
In production

A core measured in nines, not features.

Built on the same messaging infrastructure BroadNet has run for Google, Meta, and Uber since 2003 — now a multi-tenant hosted SMSC for enterprises and operators across MENA, with a 99.99% SLA and no CAPEX.

THROUGHPUT
30,000
SMS per second per node, sustained
UPTIME
99.99%
hosted SLA, credit-backed
CONNECTIVITY
1,000+
direct operator interconnects
REACH
200+
countries covered
How traffic flows

From SMPP bind
to operator handset, in 5 hops.

One SMSC core, five named stages. Every submit_sm is queued, deduped, lane-scored, charged, and forwarded across SS7 to the destination MSC — with sub-second median end-to-end on direct interconnects.

  1. 01 · Bind
    Customer SMPP

    Enterprise senders and aggregators connect over SMPP 3.4 / 5.0 binds (TX/RX/TRX) with TLS. HTTP submit also supported.

    TLS bind < 80ms
  2. 02 · Core
    SMSC core

    Submit_sm queued, deduped, content-screened. Store-and-forward up to 72h. Active-active across geo-redundant nodes.

    queued · deduped
  3. 03 · Route
    Routing engine

    Five-lane policy: Direct, Premium, Partner, Fallback, Greylist. Cost · quality · SLA per destination.

    decision < 50ms
  4. 04 · Egress
    Operator SS7

    SIGTRAN M3UA or SMPP egress to the destination MSC / SMSC. MAP MT-ForwardSM with SRI-SM cache.

    MT submit < 800ms
  5. 05 · Charge
    CDR · OCS

    Per-message CDR / EDR streamed to Kafka, file, or REST. OCS / OFCS hook for prepaid balance & refund.

    CDR < 30ms
  6. ← DLR · CDR · OCS refund
Platform

Everything a physical SMSC delivers — hosted.

Six capabilities that define a hosted, multi-tenant SMSC — global reach, unlimited connections, multi-language encoding, and the reporting operators run their business on.

Unlimited SMPP bindings

Per-customer SMPP 3.4 and 5.0 binds — separate TX, RX, and TRX sessions, with HTTP REST as an alternative. No cap on the number of connections a customer can hold.

SMPP 3.4SMPP 5.0HTTP REST

Fully hosted, no CAPEX

Full SMS infrastructure with no hardware to buy and no ops team to staff. Geo-redundant, monitored 24/7 by the BroadNet NOC, and backed by a 99.99% SLA.

No CAPEX24/7 NOC99.99% SLA

Intelligent routing

Country-wise and operator-wise routing with cost, quality, and SLA enforced per destination. Direct, premium, partner, and fallback lanes keep delivery high and margin intact.

Country-wiseOperator-wiseFailover

Detailed reporting

Campaign, delivery, and performance reports with real-time DLR and EDR export. Per-route and per-vendor breakdowns, live TPS monitoring, exportable to CSV, PDF, or Excel.

EDR exportTPS monitorCSV/PDF/Excel

Global connectivity

1,000+ direct operator connections, with direct binds in 86 countries and 200+ countries reachable. Country-wise and operator-wise routing to the correct destination network, every time.

1,000+ operator connections200+ countriesDirect

Revenue assurance & billing

Revenue assurance built in. Prepaid, postpaid, and hybrid wallets with real-time balance check, per-customer rating, and refund-on-failure — per tenant, from submit to invoice.

PrepaidPostpaidRefund on fail
Multi-tenant by design · not bolted on

Four tiers. One platform. Native white-label.

The hierarchy ships with the core — not as an integration project. Each tier inherits policy, branding and billing from the level above, with strict isolation so a tenant can never see another tenant's traffic, wallet or audit trail.

Tier 01

Super Admin

Platform-wide control

Operator-level governance: tenant provisioning, global compliance posture, cross-tenant audit, RBAC root, system-wide rate plans, and the master billing ledger.

Tier 02

Reseller

White-label business unit

A complete sub-platform under its own brand and domain. Resellers configure their own pricing, throttles, sender-ID lists and analytics — without ever touching the underlying platform.

Tier 03

User

Enterprise sender

The end customer. Sends traffic via SMPP, HTTP or the web console. Sees only their own wallet, their own templates, and their own EDRs — multi-tenant isolation enforced at every layer.

Tier 04

Sales

Account & quota ops

Per-sales-rep visibility for portfolio, quota and recovery actions. Scoped reporting and a clean handoff to the User tier — never granted production traffic rights.

Stand up a new reseller sub-brand without re-platforming
Billing models · native

Prepaid, postpaid, hybrid — without a side-car.

The wallet engine is part of the core, not a third-party add-on. Each tenant chooses the model that matches its commercial relationship, and the platform enforces the policy from submit_sm to invoice.

Prepaid wallet

Top-up before send. Real-time balance check at submit_sm, hard stop at zero. Ideal for retail enterprise senders and tightly controlled MVNO sub-brands.

Real-time debitHard stopRefund on failure

Postpaid wallet

Accrue volume, invoice on cycle. Per-period quotas, soft-warn at thresholds, configurable credit limit per tenant. Standard for banks, governments and Tier-1 enterprise.

Volume accrualSoft warningsCredit limit

Hybrid wallet

Prepaid floor with a postpaid ceiling. Customers pre-fund a minimum, with overspend metered on the postpaid line. Common for resellers serving mixed-tier downstreams.

Floor + ceilingMixed downstreamAuto-cutover
Cost-optimisation engine

Cheapest route only if it actually delivers.

The router weighs four signals on every submit — cost, DLR success rate, latency, and complaint rate — and re-evaluates per destination, per time-band, per traffic class. No more cost-only routing that quietly destroys quality, and no more quality-only routing that quietly destroys margin.

Re-scored every minute · per destination & class

Cost / SMS

Per-route, per-destination, per-time-band cost data refreshed from the rate file.

DLR rate

Live delivery-success ratio per route, sliding window of the last 24 hours.

Latency

Submit-to-DLR latency per route, p50 and p95, weighted to deprioritise stale routes.

Complaint rate

Quality signal — subscriber complaints, spam-trap hits and operator pushbacks per route.

Send workflows

Four workflows. Every tenant tier.

The same workflow surface is exposed from Super Admin down through Reseller and User — each tier seeing only its own audit trail and its own dispatch ledger.

Quick Send

Single-message dispatch from the operator portal or a sales-team console. Audit-tagged to the sender, with full delivery telemetry.

Bulk

Campaign-grade dispatch with per-campaign throughput envelopes, opt-out enforcement and per-segment DLR aggregation.

Personalised

Variable-substitution templates with per-recipient parameters, segmented by language, locale and consent class.

Auto-Schedule

Schedule by absolute time, recurring window, or trigger event. Time-zone-aware, with regulator quiet-hours enforced per market.

Event Detail Records

EDR analytics, at carrier-grade depth.

Every event in the message lifecycle — submit, dedup, route selection, MAP forward, DLR, refund — is captured as a typed EDR. Streamed in real time over Kafka, file or REST, with reference parsers for the BSS stacks operators already run. The same EDRs feed finance, fraud, capacity planning and the regulator export.

Per-event typedKafka · file · RESTReference parsersRegulator export
Stream lag
<100ms
Retention
7+ years
HLR + MNP · native

HLR and MNP lookup, inside the core.

Number-state validation before submit_sm acceptance — HLR for reachability and serving MSC, MNP for the real owning operator after port-out. Cached, batched and rate-limited so it never costs you a roaming budget surprise. Routes pick the correct destination operator, every time.

HLR cacheMNP cachePer-tenant policyBatch + on-demand
Lookup p99
<350ms
Cache hit
>94%
Capacity envelope

The numbers operators actually plan against.

30,000
SMS / second per node
Sustained throughput per node.
300M+
Messages / day
Across the BroadNet platform.
SMPP 3.4/5.0
+ HTTP / HTTPS
Operator and enterprise interfaces.
99.99%
Hosted SLA
Credit-backed availability.
SMPP v3.4 + HTTP / HTTPS — operator and enterprise interfaces
For your SMSC engineers

The config, the PDU, the CDR.

The exact bind file your operations team will paste into source control, the submit_sm PDU layout they'll capture on the wire, and the Kafka CDR consumer that feeds revenue assurance.

Example
# Operator-side SMPP bind configuration
# /etc/broadnet/smsc/binds/mno-acme.conf
[bind:mno-acme-tx]
type = transceiver
host = <SMSC host provided with your account>
port = 2775
system_id = mno_acme_prod
password = ${MNO_ACME_SECRET}
system_type = SMPP
interface_version = 0x34 # SMPP 3.4
tls = required
window_size = 256
throughput_tps = 5000
[lane:mno-acme]
priority = direct
quality_score = >0.92
cost_band = tier-1
fallback = partner > greylist
sri_sm_cache = 24h
Architecture

Four tiers. Each replaceable, observable, audited.

A clean separation between application bind, routing, carrier egress, and charging — so each layer can be scaled, swapped, or audited independently.

L1

Application layer

SMPP 3.4 / 5.0 binds, HTTP submit, customer portal, multi-tenant auth.

SMPP 3.4SMPP 5.0HTTP RESTPortal API
L2

Routing engine

Lane selection, throttling, retries, store-and-forward, sender-ID policy.

Lane policyThrottlingRetryStore & forward
L3

Carrier interconnects

SS7 SIGTRAN, SMPP egress to MNO SMSCs, partner aggregators, premium routes.

SS7 SIGTRANSMPP egressAggregatorsGreylist
L4

Charging & billing

Real-time CDR / EDR stream, rating, OCS integration, revenue assurance.

CDR streamEDR exportOCS hookRate plan
Deployment

Three operating models. One platform.

The SMSC core ships in the topology your security, regulator, and network team can defend.

Operator-owned

On-prem

Installed inside the operator's core network. BroadNet engineering supports day-2, you retain custody of all CDRs and subscriber data.

  • Core-network install
  • Operator owns data
  • BroadNet day-2 support
BroadNet-operated

Managed

Hosted in BroadNet data centres, operated 24/7 by our NOC. SMPP and HTTP endpoints, customer portal, monitoring, DR — all included.

  • BroadNet DCs
  • 24/7 NOC
  • Multi-tenant SaaS
Split-stack

Hybrid

Application layer on-prem for sovereignty, with managed routing, monitoring, and analytics in BroadNet cloud. Best of both with clean boundaries.

  • On-prem application
  • Cloud routing & analytics
  • Sovereign data plane
Who runs it

What a hosted SMSC
looks like in production.

GCC enterprise groupEnterprise · GCCAE

A GCC enterprise group retires its own message-centre hardware and moves campaigns, OTP and alerts onto BroadNet's hosted SMSC — one multi-tenant core, per-team credentials and delivery reporting, with nothing left to rack or patch.

Enterprise messaging · illustrative scenario
1,000+
Operator connections
99.99%
Hosted SLA
Multi-market operator groupOperator · MENASAKWBHJO

Several markets share one multi-tenant SMSC instead of separate stacks — unified user management, per-customer routing and sender-ID control, and a single reporting view across every opco.

Group messaging platforms · illustrative scenario
200+
Countries reachable
99.99%
Group SLA
SMS aggregatorAggregator · North AfricaMA

An aggregator resells BroadNet capacity under its own brand — unlimited SMPP connections for downstream customers, per-reseller pricing and throttles, and reports each customer sees only for its own traffic.

Wholesale messaging · illustrative scenario
Unlimited
SMPP connections
30,000
SMS/sec per node
24/7
NOC coverage
Compliance

Audited where it matters for carrier teams.

The certifications procurement, security, and the regulator will actually ask for — current, audited, and renewed on schedule.

GSMA Associate Member
Associate Member of the GSMA operator community
ISO 27001
Information security management
ISO 9001
Quality management
ISO 22301
Business continuity
Operator due diligence

Eight answers
for your SMSC evaluation.

A hosted, multi-language Short Message Service Center for enterprises and operators that need full SMS infrastructure without operating their own physical SMSC. It includes campaign management, DLR tracking, EDR export, performance reports, real-time TPS monitoring, and global connectivity through 1,000+ direct operator interconnects — all backed by a 99.99% SLA.

An SMS API is enough for application-driven sending — your code generates the message and our API delivers it. A hosted SMSC is what you need when you want the SMSC features themselves: store-and-forward, delivery scheduling, retry logic at the SMSC layer, multi-tenant routing, multi-operator failover within one namespace, and direct SMPP connections from your own customers' applications.

SMPP 3.4 and SMPP 5.0 bind support, plus an HTTP REST interface. Unlimited SMS connections per account, with separate transmit (TX), receive (RX), and transceiver (TRX) sessions. Global connectivity runs through BroadNet's 1,000+ direct operator connections, with direct binds in 86 countries and 200+ countries reachable.

Campaign reports with delivery statistics and DLR breakdown, batch-level analysis, and schedule tracking. Delivery reports with real-time DLR, latency, error-code analysis, per-message logs, and EDR (Event Detail Record) export. Performance reports for user and client metrics, route and vendor efficiency, SMSC health KPIs, and TPS monitoring — exportable to CSV, PDF, or Excel.

Full GSM 03.38 and UCS-2 Unicode encoding, so Arabic, Hindi, Chinese, and every other non-Latin script route as Unicode automatically. The portal itself is multi-language for operators' staff and their customers, and per-message billing accounts for Unicode segment limits.

Yes. The SMSC supports unlimited customer-side SMPP connections, each with its own credentials, throughput limits, sender-ID assignments, and routing rules. Every customer sees only their own traffic in their portal view.

Real-time TPS tracking per customer, per operator route, and per SMSC node, with configurable TPS caps. Peak throttling protects downstream operators, burst handling is queued, and the dashboard shows current TPS, peak TPS, and historical patterns.

Hosting in BroadNet data centres, SMPP and HTTP endpoints, and a customer portal with reports and configuration. The platform is monitored 24/7 by the BroadNet NOC with automatic alerting, performance and security monitoring, backup and disaster recovery, and SLA-backed availability.

Need the SMPP bind contract or a working session with our SMSC engineers? Request SMPP connectivity

Real-time operator network protection
Operator-grade

Protect and monetize at the signaling layer.

In-network SMS and SS7 firewalls stop grey routes and fraud at line rate while legitimate traffic flows untouched.

<5ms
Inspection
99.99%
Uptime
1,000+
MNO links
Carrier engineering · direct line

Talk to carrier engineering.

We'll walk the design with your team, share an SMPP test harness, and scope onboarding — typically live in days, with no CAPEX and no hardware to run. No marketing call, no slide deck.

$ smpp bind --host <smsc-host> --port 2775 --system-id mno_prod