Delivery-grade messaging
for carriers and last-mile.
Dispatch and out-for-delivery alerts, narrow-window ETAs, failed-attempt reschedules, proof-of-delivery and driver coordination — orchestrated across WhatsApp, SMS and Voice. Direct operator routes so the where-is-my-parcel message actually lands.
Carriers, 3PLs and marketplaces running on BroadNet
Every parcel touchpoint,
from dispatch to doorstep.
The same orchestration that pushes a narrow-window ETA also runs your failed-attempt reschedules, proof-of-delivery capture and driver coordination — without stitching together separate SMS, chat and voice vendors.
Dispatch & out-for-delivery
Shipped, out-for-delivery and arriving-now alerts with a live tracking deep-link — routed via the cheapest channel that reliably reaches that handset.
Narrow-window ETAs
Real-time ETA windows and driver-approaching pings that cut missed first attempts and let recipients redirect before the van arrives.
Failed-attempt reschedules
One-tap reschedule and safe-place instructions after a missed delivery — cutting repeat trips and the cost of a second attempt.
Proof of delivery
OTP-confirmed handover and photo-POD deep-links flow straight back into your TMS or OMS, with a signed record of the confirmation.
Driver & hub coordination
Two-way SMS and WhatsApp for dispatch, exception handling and hub-to-hub status — no consumer app to install on a shared device.
Returns & COD
Return-pickup scheduling, label deep-links and cash-on-delivery amount confirmations — reconciled back into your OMS in real time.
Cross-border, consent-first.
Last-mile messaging crosses jurisdictions and consumer-protection regimes constantly. Every send is permission-scored, quiet-hour-aware and logged, so operations can scale volume without legal drag.
Federal Decree-Law 45/2021 and KSA PDPL 2023 — consent ledger, lawful-basis tagging and cross-border data flows handled in-flight.
EU GDPR Article 28 DPA, UK GDPR and California CCPA/CPRA addenda available for carriers moving parcels across borders.
Alphanumeric sender-ID registration and the 7am–9pm GST sending window enforced automatically for UAE recipient traffic.
For India-bound traffic, DLT template and header registration handled so transactional delivery notifications are not filtered.
Information-security management certified across Dubai, Frankfurt and Singapore data-centre estates.
Security, availability and confidentiality criteria, audited continuously across a 12-month observation window.
Out-for-delivery messages with narrow-window ETAs and one-tap reschedule.
Challenge: A high rate of failed first attempts drove costly second trips and where-is-my-parcel calls into the contact centre. Approach: A regional last-mile carrier moved out-for-delivery and ETA messaging onto BroadNet's WhatsApp + SMS orchestration with one-tap reschedule and safe-place capture, and smart SMS fallback for non-WhatsApp handsets. Reference available under NDA.
The channel mix
carriers actually run.
Logistics weights SMS heavily for universal, time-critical delivery alerts that must land on any handset, with WhatsApp carrying the rich two-way reschedule and tracking moments and Voice for high-value or failed-delivery callbacks.
SMS
Universal reach for out-for-delivery, ETA and OTP handover. Every recipient, every handset.
WhatsApp Business
Live tracking, one-tap reschedule and two-way support — branded and rich.
Voice & flash-call
Failed-delivery callbacks, high-value handover confirmation and driver dispatch.
From the TMS
to the recipient's pocket.
One REST call from your TMS, OMS or driver app. BroadNet handles channel selection, language routing, failover and DLR reconciliation back into your operations data lake.
Webhook from your TMS, OMS or driver app on each status change. Shipment-keyed, language-tagged, urgency-classed.
WhatsApp if reachable; SMS otherwise. Quiet-hour and consent check; hydrate template with a live tracking or reschedule deep-link.
Direct Meta or MNO route. Per-message DLR back into your operations data lake within seconds. Signed audit log retained.
Built for the failed-attempt.
- One platform for SMS, WhatsApp and Voice — your operations team does not switch vendors when volume spikes on peak days.
- Direct operator routes so time-critical ETA and out-for-delivery messages actually land, not just show as 'sent'.
- One-tap reschedule and safe-place capture that flow straight back into your TMS via webhook.
- TMS / OMS webhooks for common platforms and custom stacks — shipment-keyed, no glue code.
- AED, SAR, USD and EUR billing with volume tiers from 100k messages a month upward.
Your industry, on a carrier-grade network.
Compliant, reliable messaging tuned to your sector — across MENA, Africa and Asia.
The questions buyers ask most.
Why do direct operator routes matter for delivery alerts?
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Why do direct operator routes matter for delivery alerts?
An out-for-delivery or ETA message that shows as 'sent' but never reaches the handset causes exactly the missed delivery it was meant to prevent. BroadNet routes on 1,000+ direct operator binds with delivery receipts, so you can see which messages actually arrived — the difference shows up directly in first-attempt success rates.
Can recipients reschedule or redirect a delivery from the message?
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Can recipients reschedule or redirect a delivery from the message?
Yes. Templates carry one-tap deep-links for reschedule, safe-place instructions and address redirect. The recipient's choice flows straight back into your TMS via webhook, so the driver's manifest updates before the attempt rather than after a failure.
How do you handle proof of delivery?
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How do you handle proof of delivery?
We support OTP-confirmed handover and photo-POD deep-links. The confirmation is captured with a signed record and posted back into your TMS or OMS, giving operations and dispute teams a defensible delivery trail.
Does this work for driver and hub coordination, not just recipients?
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Does this work for driver and hub coordination, not just recipients?
Yes. Two-way SMS and WhatsApp cover driver dispatch, exception handling and hub-to-hub status without requiring a consumer app on a shared device — useful where drivers rotate handsets or work on feature phones.
Can you scale for peak days?
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Can you scale for peak days?
The platform runs 300M+ messages a day carrier-wide, with no fixed per-account rate limits — throughput is sized to your traffic, up to 30,000 SMS/s per node. Peak e-commerce and q-commerce volumes are exactly the load pattern the direct-route architecture is built for.
How do you keep transactional alerts from being filtered abroad?
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How do you keep transactional alerts from being filtered abroad?
For markets with registration regimes — India's TRAI DLT, UAE TDRA sender-ID rules and others — we handle the template and header registration as part of onboarding, so your transactional delivery notifications are classified correctly and not filtered as unregistered traffic.
Move your delivery messaging
onto carrier-grade rails.
Talk to our logistics team about routing, languages, reschedule flows and pricing for peak-grade volumes. Most carriers are live in under three weeks.