A2P SMS regulations in Senegal.
Compliance with ARTP rules and sender-ID registration.
A2P SMS to Senegal is regulated by the Autorité de Régulation des Télécommunications et des Postes (ARTP). ARTP sender ID registration via operator. French primary; English and Wolof acceptable, with approval typically taking 7-10 business days. Senegal Data Protection Law 2008 (CDP) in force. BroadNet carries this traffic over direct operator connections.
Who regulates A2P SMS in Senegal?
Application-to-person messaging to Senegal is overseen by the Autorité de Régulation des Télécommunications et des Postes (ARTP), which licenses the operators that terminate A2P traffic and sets the conditions those routes run under. BroadNet delivers into Senegal over direct operator connections — Sonatel (Orange), Free Sénégal and Expresso — rather than through resold or grey routes, so the sender ID, the delivery receipt and the audit trail all come back from the licensed path.
- Telecoms regulator: Autorité de Régulation des Télécommunications et des Postes (ARTP).
- Direct operator routes: Sonatel (Orange), Free Sénégal and Expresso.
- Sender-ID registration: ARTP sender ID registration via operator. French primary; English and Wolof acceptable.
- Typical lead time: 7-10 business days.
Sender ID registration in Senegal
ARTP sender ID registration via operator. French primary; English and Wolof acceptable. Registration is not a formality — an unregistered or mismatched sender ID is the most common reason otherwise-valid traffic is filtered, and the failure is usually silent rather than a hard rejection. Plan 7-10 business days for approval and register before you need the route, not during a launch.
- Lead time: 7-10 business days.
- BroadNet files sender IDs on your behalf through the ARTP-licensed operators.
- French + Wolof: French primary; Wolof acceptable in UCS-2.
- Time to production: Live in 5–15 business days from test-access request to production.
Consent and content rules
Senegal Data Protection Law 2008 (CDP) in force. Cross-border data transfers regulated. Transactional messages — one-time passcodes, delivery and account alerts — are treated differently from marketing, but the distinction is decided by the content of the message rather than by how the campaign is labelled.
- ARTP sender ID: Sender IDs registered via operator route.
- French + Wolof: French primary; Wolof acceptable in UCS-2.
- CDP 2008: Senegal Data Protection Law enforced.
What this means for your integration
Practically, three things decide whether traffic to Senegal performs: a registered sender ID on an ARTP-licensed route, a consent and opt-out record you can evidence, and message content that matches the category it was registered under. BroadNet's compliance engine checks each submission against the Senegal ruleset before it reaches the operator, so a non-compliant send is rejected back to you rather than filtered silently downstream — which is the difference between a fixable error and traffic that quietly disappears.
- Every message returns a delivery receipt (DLR); BroadNet does not publish per-country delivery percentages.
- Indicative list pricing: EUR 0.03 – 0.055 per message.
- Addressable mobile base: 21M subscribers.
- CDP 2008: Senegal Data Protection Law enforced.
- Submit your KYC packTrade licence, authorisation letter and sample messages
- BroadNet files the applicationWith the operators or the regulator, as the market requires
- Review and approvalTypical lead time7-10 business days
- Send under your brandYour approved sender ID on every message
Technical facts for Senegal
Network codes, message lengths and sender-ID rules in one table. Segment lengths are the GSM standard values (3GPP TS 23.038).
| Mobile country code (MCC) | 608 |
|---|---|
| Dialling code | +221 |
| Operators (MCC-MNC) |
|
| SMS length, GSM-7 (Latin alphabet) | 160 characters in a single SMS; 153 per part when concatenated |
| SMS length, UCS-2 (Arabic, Cyrillic and other scripts) | 70 characters in a single SMS; 67 per part when concatenated |
| Regulator | ARTP (Autorité de Régulation des Télécommunications et des Postes) |
| Sender-ID rules | ARTP sender ID registration via operator. French primary; English and Wolof acceptable. |
| Sender-ID lead time | 7-10 business days |
Sources
Last reviewed
More on Senegal
Compare A2P SMS rules across the region.
Each market pairs a regulatory playbook with its live coverage and operator-direct routing detail.
Senegal rules: promotional vs. transactional SMS
| Capability | Promotional / marketing | Transactional / service (OTP, alerts) |
|---|---|---|
| Registered sender ID required | ||
| Prior consent required | — | |
| Opt-out instruction required | — | |
| Delivery receipts available |
Common questions
Who regulates SMS in Senegal?
Do I need to register a sender ID for Senegal?
How long does it take to start sending to Senegal?
What does A2P SMS cost in Senegal?
What delivery rate should I expect in Senegal?
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