A2P SMS regulations in Morocco.
Compliance with ANRT rules and sender-ID registration.
A2P SMS to Morocco is regulated by the Agence Nationale de Réglementation des Télécommunications (ANRT). Sender IDs pre-registered with ANRT via the operator. Arabic, French, and Latin scripts all supported, with approval typically taking 5-10 business days. Moroccan Data Protection Law 09-08 (CNDP enforced). BroadNet carries this traffic over direct operator connections.
Who regulates A2P SMS in Morocco?
Application-to-person messaging to Morocco is overseen by the Agence Nationale de Réglementation des Télécommunications (ANRT), which licenses the operators that terminate A2P traffic and sets the conditions those routes run under. BroadNet delivers into Morocco over direct operator connections — Maroc Telecom, Orange Morocco and inwi — rather than through resold or grey routes, so the sender ID, the delivery receipt and the audit trail all come back from the licensed path.
- Telecoms regulator: Agence Nationale de Réglementation des Télécommunications (ANRT).
- Direct operator routes: Maroc Telecom, Orange Morocco and inwi.
- Sender-ID registration: Sender IDs pre-registered with ANRT via the operator. Arabic, French, and Latin scripts all supported.
- Typical lead time: 5-10 business days.
- Telecom law: Law No. 24-96 on postal services and telecommunications, which established the ANRT.
Sender ID registration in Morocco
Sender IDs pre-registered with ANRT via the operator. Arabic, French, and Latin scripts all supported. Registration is not a formality — an unregistered or mismatched sender ID is the most common reason otherwise-valid traffic is filtered, and the failure is usually silent rather than a hard rejection. Plan 5-10 business days for approval and register before you need the route, not during a launch.
- Lead time: 5-10 business days.
- BroadNet files sender IDs on your behalf through the ANRT-licensed operators.
- Arabic / French: All three scripts at parity.
- Time to production: Live in 5–15 business days from test-access request to production.
Consent and content rules
Moroccan Data Protection Law 09-08 (CNDP enforced). Promotional A2P requires opt-in. Transactional messages — one-time passcodes, delivery and account alerts — are treated differently from marketing, but the distinction is decided by the content of the message rather than by how the campaign is labelled.
- ANRT sender ID: Sender IDs pre-registered with ANRT. BroadNet manages.
- Arabic / French: All three scripts at parity.
- Law 09-08 (CNDP): Moroccan data protection law enforced — consent, retention, breach notification.
What this means for your integration
Practically, three things decide whether traffic to Morocco performs: a registered sender ID on an ANRT-licensed route, a consent and opt-out record you can evidence, and message content that matches the category it was registered under. BroadNet's compliance engine checks each submission against the Morocco ruleset before it reaches the operator, so a non-compliant send is rejected back to you rather than filtered silently downstream — which is the difference between a fixable error and traffic that quietly disappears.
- Every message returns a delivery receipt (DLR); BroadNet does not publish per-country delivery percentages.
- Indicative list pricing: EUR 0.035 – 0.06 per message.
- Addressable mobile base: 55M subscribers.
- Law 09-08 (CNDP): Moroccan data protection law enforced — consent, retention, breach notification.
- Submit your KYC packTrade licence, authorisation letter and sample messages
- BroadNet files the applicationWith the operators or the regulator, as the market requires
- Review and approvalTypical lead time5-10 business days
- Send under your brandYour approved sender ID on every message
Technical facts for Morocco
Network codes, message lengths and sender-ID rules in one table. Segment lengths are the GSM standard values (3GPP TS 23.038).
| Mobile country code (MCC) | 604 |
|---|---|
| Dialling code | +212 |
| Operators (MCC-MNC) |
|
| SMS length, GSM-7 (Latin alphabet) | 160 characters in a single SMS; 153 per part when concatenated |
| SMS length, UCS-2 (Arabic, Cyrillic and other scripts) | 70 characters in a single SMS; 67 per part when concatenated |
| Regulator | ANRT (Agence Nationale de Réglementation des Télécommunications) |
| Sender-ID rules | Sender IDs pre-registered with ANRT via the operator. Arabic, French, and Latin scripts all supported. |
| Sender-ID lead time | 5-10 business days |
How to register a sender ID in Morocco
What to prepare, who approves it and how long it takes. Send us the documents below and BroadNet coordinates the registration with the operators, the regulator or the registry, as the market requires.
- Who approves
- ANRT, through the operators Maroc Telecom, Orange Morocco and inwi. The ID is pre-registered with ANRT via the operator.
- Typical lead time
- 5–10 business days once the paperwork is in
Document checklist
- Trade licence
- Signed authorisation letter
- Sample message templates
- Traffic-type declaration
Steps
- 1
Choose the sender ID: alphanumeric, up to 11 characters. Arabic, French and Latin scripts are all supported.
- 2
Send the documents to BroadNet. BroadNet files the ID with ANRT via the operators.
- 3
Approval typically takes 5–10 business days, so register before you need the route.
- 4
Promotional SMS requires opt-in under Law 09-08 (enforced by the CNDP). Keep a consent and opt-out record you can evidence.
Common reasons for rejection
- Generic IDs such as INFO or ALERT
- A brand that does not match the trade licence
- Content that does not match the category the ID was registered under
Official sources
Requirements are set by the regulator and the operators and can change. Check the official sources, or ask our team, before you file.
Sources
Last reviewed
More on Morocco
Compare A2P SMS rules across the region.
Each market pairs a regulatory playbook with its live coverage and operator-direct routing detail.
Morocco rules: promotional vs. transactional SMS
| Capability | Promotional / marketing | Transactional / service (OTP, alerts) |
|---|---|---|
| Registered sender ID required | ||
| Prior consent required | — | |
| Opt-out instruction required | — | |
| Delivery receipts available |
Common questions
Who regulates SMS in Morocco?
Do I need to register a sender ID for Morocco?
How long does it take to start sending to Morocco?
What does A2P SMS cost in Morocco?
What delivery rate should I expect in Morocco?
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