Convert long URLs into short, branded links built for SMS, WhatsApp and email — served free on BroadNet's b1.lc domain, or bring your own. Per-recipient click tracking, real-time analytics and phishing protection, with a sub-50ms redirect from the global CDN edge.
The anycast edge resolves the slug in 20ms and the click event lands in your dashboard before the user sees the destination page render. IP anonymisation happens before storage — not after.
Long URL, optional alias, UTM tags, expiration. Bulk endpoint accepts up to 5,000 URLs per call for campaign generation.
Optional: mint a unique short URL per recipient so click events tie back to a specific MSISDN without leaking PII into the URL.
Anycast edge resolves the slug in <20ms. Geo and device branching rules evaluated before the 302 is written.
Country, device, OS, referrer, time-of-day captured. IP is anonymised at the edge before it ever lands in storage.
Click events stream to your webhook in <2s p95 and into the dashboard live. CSV export and SIEM forwarding on enterprise.
Long URL, optional alias, UTM tags, expiration. Bulk endpoint accepts up to 5,000 URLs per call for campaign generation.
Optional: mint a unique short URL per recipient so click events tie back to a specific MSISDN without leaking PII into the URL.
Anycast edge resolves the slug in <20ms. Geo and device branching rules evaluated before the 302 is written.
Country, device, OS, referrer, time-of-day captured. IP is anonymised at the edge before it ever lands in storage.
Click events stream to your webhook in <2s p95 and into the dashboard live. CSV export and SIEM forwarding on enterprise.
Every link is branded, tracked and routable. QR codes generate themselves. UTM tagging stays consistent. Bulk operations stream. Privacy lives in the defaults.
Ship links on b1.lc, BroadNet's free branded short domain — or bring your own (yourbrand.co, whatever scans on a billboard). SSL provisioning, renewal and DNS health are handled for you, end-to-end.
Every redirect is segmented by country, device, OS, referrer and hour-of-day. Filter by campaign, export to CSV, or stream to your warehouse over webhooks.
Each short link is paired with a high-resolution QR — vector SVG for print, PNG for screens, with optional centre-logo overlay in your brand colours.
Pin a UTM template to a campaign and the platform appends source, medium, content and term to every destination URL — consistent attribution without manual concatenation.
Shorten ten million URLs in a single batch call. Streaming response, token auth, per-link tags. Built to fan out personalised links per recipient at send time.
One short link, many destinations. Route iOS to the App Store, Android to Play, EU traffic to a localised landing page — all under the same branded URL.
From a 160-character SMS to a billboard with a QR — the same short link, the same dashboard, the same audit trail.
A six-character branded link reclaims 150 characters of payload — and tells you which recipient tapped, when, and from which country.
Personalised deeplinks that fall back to a web page when the app is missing. Same URL, two surfaces, one set of analytics.
Pair a memorable short URL with a vector QR for billboards, packaging and POS — track scans by city without changing the artwork.
Click data is aggregated unless your campaign explicitly opts in to per-recipient attribution. IP addresses lose their last octet before they ever touch storage. Retention windows and residency are configurable per workspace, and every redirect emits an audit event you can replay on demand.
Yes — bring your own (e.g. b1.lc, cf.me, ek.app). You point a CNAME at our edge, we issue and rotate the SSL cert via ACME, and the short links render under your brand. Setup is typically under 15 minutes. Enterprise can host on a dedicated edge IP for compliance reasons.
When you ship a bulk campaign with personalisation, the platform mints a unique slug for each recipient and substitutes it into the message body in place of {short_link}. The click event then ties back to the exact MSISDN — without that phone number ever appearing in the URL itself. PII stays out of the link, attribution stays sharp.
Included free with every Bulk SMS, SMS API, RCS, and WhatsApp account up to 1M clicks/month. Beyond that, clicks bill at $0.0004 each, dropping to $0.00015 at 50M+/month. Custom domains free. Bulk minting (up to 5,000 URLs/call) free. QR generation free.
p50 under 20ms at the edge, p95 under 80ms globally. We run anycast POPs in 14 regions including Dubai, Riyadh, Cairo, Frankfurt, Mumbai, Singapore, São Paulo, Virginia, and Sydney. A tap from the GCC resolves at the Dubai POP, not via Europe.
Yes — set an expiry at mint time (ISO 8601 timestamp) or revoke any time via the dashboard or API. Expired and revoked links return a configurable page (your branded 410 by default) and the action is logged with the operator's user ID for audit purposes.
IPs are anonymised at the edge — the last octet on IPv4 and the last 80 bits on IPv6 are dropped before the click event hits our storage. Aggregate-only dashboards are the default; raw click-by-click export requires an explicit DPA addendum. Right-to-erasure exposed via API.
Yes: the bulk API accepts up to 5,000 URLs per call and returns the slugs in under one second. We also support sync from CSV upload and direct from any campaign template — most customers never call the bulk endpoint directly because the Bulk SMS composer does it on send.
Webhook fires within 2s p95 of every click. Dashboard export to CSV or JSON. SIEM forwarding to Splunk, Datadog, Sentinel on enterprise. Direct sync to Snowflake, BigQuery, and Redshift via the streaming connector (also enterprise).
Question not here? Ask our engineering team
No grey routes: a direct operator bind wherever one is commercially available, otherwise a labelled partner-managed route. One API to every channel, on a network built since 2003.
Spin up a branded domain, batch-shorten your links in bulk, and watch the analytics land in real time — bundled free with every BroadNet messaging workspace.
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