BroadNet
EgyptWhatsApp Business · MENA

WhatsApp Business pricing in Egypt

BroadNet does not publish a per-country WhatsApp rate for Egypt. Channel-wide list rates run from $0.0135 (authentication) to $0.0259 (marketing) per delivered template message, reviewed 2026-09-24; rates for Egypt are quoted on request.

BroadNet is an official Meta Business Solution Provider: we set up and verify your WhatsApp Business account and submit your message templates to Meta for approval.

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Rate snapshot
WhatsApp Business · Egypt
Indicative from-rates
Channel-wide list rate (all markets)
$ 0.0135per template message
Indicative list rate, reviewed September 24, 2026

Channel-wide list rates, not tariffs for Egypt: Meta prices each category by the recipient's country code, and BroadNet quotes the rates for Egypt on request.

$ 0.0135
Authentication
$ 0.0163
Utility
$ 0.0259
Marketing
$ 0.0163
Service
Currency
ALL PRICES PER TEMPLATE MESSAGE · EXCL. VAT
01 · List rates

How are WhatsApp messages to Egypt billed?

Meta charges for each delivered template message, by template category and by the recipient's country code. BroadNet passes Meta's rate through at zero markup and adds a service fee.

Channel-wide list rates, not tariffs for Egypt: Meta prices each category by the recipient's country code, and BroadNet quotes the rates for Egypt on request.

How are WhatsApp messages to Egypt billed?
Region / categoryRate (USD per template message)
Authentication
$ 0.0135
Utility
$ 0.0163
Marketing
$ 0.0259
Service
$ 0.0163
WhatsApp Business · billing notes
  • Meta bills each delivered template message; the 24-hour conversation model ended on 1 July 2025.
  • Per-country tariffs apply — KSA, UAE, Brazil and India differ from list.
02 · Market specifics

What changes for WhatsApp in Egypt

WhatsApp messages do not pass through the mobile operators in Egypt, so fewer local rules apply than for SMS. Here is what is specific to this market, next to the SMS rules for the same recipients.

Egypt at a glance

Country code (Meta pricing)
+20
Mobile subscribers
106M
Local-language SMS encoding
Arabic · UCS-2
SMS list rate from
$ 0.0280 per SMS

WhatsApp and SMS in Egypt

Sender registrationWhatsApp: WABA verification handled by BroadNet — typically 3–7 business daysSMS: Every alphanumeric ID requires NTRA + operator approval. Typical lead time: 7-14 business days.
Delivery pathWhatsApp: Meta's network, not the mobile operatorsSMS: Operator routes (4): Vodafone Egypt, Orange Egypt, e& Egypt, WE (Telecom Egypt)
BillingWhatsApp: Per delivered template message, priced on the +20 country codeSMS: Per SMS part, from $ 0.0280
Text in ArabicWhatsApp: Billed per message, whatever its lengthSMS: 70 characters in a single SMS; 67 per part when concatenated
Opt-outWhatsApp: Collect the user's opt-in to WhatsApp messages from your business before you send any template.SMS: Opt-out keyword: STOP · إيقاف
03 · Consent and local rules

Before you message customers in Egypt

WhatsApp messages travel over Meta's network, not through the mobile operators in Egypt, so SMS sender-ID registration and SMS send windows do not apply. Opt-in, and local consumer-protection and data-protection rules on marketing, still do.

Data protection in Egypt

  • Lawful basis (explicit consent) needed to process numbers for marketing.
  • Executive Regulations issued 2025; grace period into late 2026.
  • A separate PDPC electronic-marketing licence is required for direct marketing.
  • Data-subject rights and cross-border obligations apply.

Summary of our SMS regulations guide for Egypt.

FAQ

WhatsApp to Egypt: common questions

How much does a WhatsApp message to Egypt cost?
BroadNet does not publish a per-country WhatsApp rate for Egypt. The channel-wide list rates are $0.0135 (authentication), $0.0163 (utility) and $0.0259 (marketing) per delivered template message, reviewed 2026-09-24; Meta prices each category by the recipient's country code, and the rates for Egypt are quoted on request.
Do SMS sender-ID rules apply to WhatsApp in Egypt?
No. WhatsApp messages travel over Meta's network, not through the mobile operators in Egypt, so SMS sender-ID registration and SMS send windows do not apply. Opt-in, and local consumer-protection and data-protection rules on marketing, still do.
Are customer-service replies in Egypt free?
The first 1,000 service messages per business phone number each month are free. Since 1 October 2026, Meta bills further free-form replies inside the 24-hour customer service window per message at the market's utility rate, and utility templates from the first message.
How do I get WhatsApp rates for Egypt?
Request test access or a written quote with the rates for Egypt from this page; we reply within one business day. As an official Meta Business Solution Provider, BroadNet sets up and verifies your WhatsApp Business account.
Related

More on Egypt

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