SMS · AsiaSMS pricing in Thailand
SMS to Thailand costs from $0.034 per message (indicative list rate, reviewed 2026-09-24) over 3 direct operators (AIS, TrueMove H, DTAC); sender IDs are registered with the NBTC in 5-10 business days.
Across 3 direct operators · regulator NBTC
How much does SMS to Thailand cost?
SMS to Thailand costs from $0.034 per message (indicative list rate, reviewed 2026-09-24) over 3 direct operators. Direct binds, registered sender IDs and NBTC-approved routes. List-tier rates shown — Growth, Volume and Enterprise discounts apply automatically.
| Operator | Rate (USD per SMS) | Send window |
|---|---|---|
AIS Direct bind · A2P registered | $ 0.0385 per SMS | — |
TrueMove H Direct bind · A2P registered | $ 0.0363 per SMS | — |
DTAC Direct bind · A2P registered | $ 0.0340 per SMS | — |
- NBTC + operator sender ID registration.
- Thai (UCS-2) and English at parity.
- Long messages (>160 GSM-7 chars) split into segments — billed per segment.
- Concatenation, Unicode and Latin all priced identically per segment.
- Delivery receipts (DLRs) included — no per-DLR fee.
SMS in Thailand: routes, rules and timing.
The same operator, regulator and timing data as our Thailand coverage page, so both pages always agree.
| Regulator | National Broadcasting and Telecommunications Commission (NBTC) |
|---|---|
| Operator routes | 3 · AIS, TrueMove H, DTAC |
| Sender-ID lead time | 5-10 business days |
| Typical OTP latency | 3.1 s |
| Mobile subscribers | 120M |
| Dialling code · MCC | +66 · 520 |
| Time to launch | Live in 5–15 business days from test-access request to production |
| Billing currencies | USD · THB |
| Published SMS band | USD 0.025 – 0.045 |
SMS to Thailand: common questions
Which operators carry SMS to Thailand, and at what rate?
What does the SMS price include?
Do I need to register a sender ID in Thailand?
How do I get test access for Thailand?
Tiers upgrade automatically — the moment you cross the line.
Your effective rate is recalculated every billing cycle from the volume you sent that month. No paperwork, no renegotiation. Discounts apply automatically.
List rate. No commitment, no minimums.
Auto-applies on traffic above 100K/mo.
Includes monthly route review + Slack channel.
Direct operator pricing, signed SLAs, optional private cloud.
| Tier | Monthly volume | Discount | Effective rate (USD per SMS) |
|---|---|---|---|
| Pay-as-you-go | 0 – 100K messages / month | List rate | $ 0.0340 |
| Growth | 100K – 1M messages / month | −12% | $ 0.0299 |
| Volume | 1M – 5M messages / month | −26% | $ 0.0252 |
| Enterprise | 5M+ messages / month | −40% | $ 0.0204 |
More on Thailand
Above 1M / month, pricing becomes a conversation.
Per-country rate cards negotiated against your traffic mix, dedicated SMPP binds, named account management, signed delivery SLAs and optional on-premise or private-cloud deployment. Most quotes come back within two business days.
- Custom per-country rate cards
- Dedicated SMPP binds (capacity agreed per bind, up to 30,000 SMS/s per node)
- Named account manager + on-call engineer
- Signed delivery SLA — 99.99% uptime
- On-prem or private-cloud deployment
- Quarterly route review and benchmark
Launch SMS in Thailand on approved routes.
Test access on request, with a reply within one business day. Live in 5–15 business days from test-access request to production. Billed in AED, SAR, USD, EUR or GBP.
$ curl -X POST https://api.broadnet.me/sms/sendSms -H "Authorization: Bearer $BROADNET_TOKEN" -H "Content-Type: application/json" -d '{"senderId":"BroadNet","destinationNumber":"447700900123","message":"Hello from BroadNet","messageType":"TEXT"}'