SMS · EuropeSMS pricing in Italy
SMS to Italy costs from $0.07 per message (indicative list rate, reviewed 2026-09-24) over 4 direct operators (TIM, Vodafone Italy, WINDTRE, Iliad Italy); sender IDs are registered with the AGCOM in 5-7 business days.
Across 4 direct operators · regulator AGCOM
How much does SMS to Italy cost?
SMS to Italy costs from $0.07 per message (indicative list rate, reviewed 2026-09-24) over 4 direct operators. Direct binds, registered sender IDs and AGCOM-approved routes. List-tier rates shown — Growth, Volume and Enterprise discounts apply automatically.
| Operator | Rate (EUR per SMS) | Send window |
|---|---|---|
TIM Direct bind · A2P registered | € 0.0706 per SMS · $ 0.0767 USD | — |
Vodafone Italy Direct bind · A2P registered | € 0.0686 per SMS · $ 0.0746 USD | — |
WINDTRE Direct bind · A2P registered | € 0.0665 per SMS · $ 0.0723 USD | — |
Iliad Italy Direct bind · A2P registered | € 0.0644 per SMS · $ 0.0700 USD | — |
- Alphanumeric sender IDs allowed with operator registration.
- Italian STOP keyword honoured.
- Long messages (>160 GSM-7 chars) split into segments — billed per segment.
- Concatenation, Unicode and Latin all priced identically per segment.
- Delivery receipts (DLRs) included — no per-DLR fee.
SMS in Italy: routes, rules and timing.
The same operator, regulator and timing data as our Italy coverage page, so both pages always agree.
| Regulator | Autorità per le Garanzie nelle Comunicazioni (AGCOM) |
|---|---|
| Operator routes | 4 · TIM, Vodafone Italy, WINDTRE, Iliad Italy |
| Sender-ID lead time | 5-7 business days |
| Typical OTP latency | 2.45 s |
| Mobile subscribers | 80M |
| Dialling code · MCC | +39 · 222 |
| Time to launch | Live in 5–15 business days from test-access request to production |
| Billing currencies | EUR · USD |
| Published SMS band | EUR 0.06 – 0.08 |
SMS to Italy: common questions
Which operators carry SMS to Italy, and at what rate?
What does the SMS price include?
Do I need to register a sender ID in Italy?
How do I get test access for Italy?
Tiers upgrade automatically — the moment you cross the line.
Your effective rate is recalculated every billing cycle from the volume you sent that month. No paperwork, no renegotiation. Discounts apply automatically.
List rate. No commitment, no minimums.
Auto-applies on traffic above 100K/mo.
Includes monthly route review + Slack channel.
Direct operator pricing, signed SLAs, optional private cloud.
| Tier | Monthly volume | Discount | Effective rate (EUR per SMS) |
|---|---|---|---|
| Pay-as-you-go | 0 – 100K messages / month | List rate | € 0.0644$ 0.0700 USD |
| Growth | 100K – 1M messages / month | −12% | € 0.0567$ 0.0616 USD |
| Volume | 1M – 5M messages / month | −26% | € 0.0477$ 0.0518 USD |
| Enterprise | 5M+ messages / month | −40% | € 0.0386$ 0.0420 USD |
More on Italy
Above 1M / month, pricing becomes a conversation.
Per-country rate cards negotiated against your traffic mix, dedicated SMPP binds, named account management, signed delivery SLAs and optional on-premise or private-cloud deployment. Most quotes come back within two business days.
- Custom per-country rate cards
- Dedicated SMPP binds (capacity agreed per bind, up to 30,000 SMS/s per node)
- Named account manager + on-call engineer
- Signed delivery SLA — 99.99% uptime
- On-prem or private-cloud deployment
- Quarterly route review and benchmark
Launch SMS in Italy on approved routes.
Test access on request, with a reply within one business day. Live in 5–15 business days from test-access request to production. Billed in AED, SAR, USD, EUR or GBP.
$ curl -X POST https://api.broadnet.me/sms/sendSms -H "Authorization: Bearer $BROADNET_TOKEN" -H "Content-Type: application/json" -d '{"senderId":"BroadNet","destinationNumber":"447700900123","message":"Hello from BroadNet","messageType":"TEXT"}'