SMS pricing in Australia
SMS to Australia costs from $0.046 per message (indicative list rate, reviewed 2026-09-24) over 3 direct operators (Telstra, Optus, Vodafone Australia); sender IDs are registered with the ACMA in 5-10 business days.
Across 3 direct operators · regulator ACMA
How much does SMS to Australia cost?
SMS to Australia costs from $0.046 per message (indicative list rate, reviewed 2026-09-24) over 3 direct operators. Direct binds, registered sender IDs and ACMA-approved routes. List-tier rates shown — Growth, Volume and Enterprise discounts apply automatically.
| Operator | Rate (USD per SMS) | Send window |
|---|---|---|
Telstra Direct bind · A2P registered | $ 0.0506 per SMS | — |
Optus Direct bind · A2P registered | $ 0.0483 per SMS | — |
Vodafone Australia Direct bind · A2P registered | $ 0.0460 per SMS | — |
- Alphanumeric sender IDs must be in the ACMA SMS Sender ID Register (Telecommunications (SMS Sender ID Register) Industry Standard 2025); since 1 July 2026, unregistered IDs are shown as "Unverified".
- Numeric senders also acceptable.
- Long messages (>160 GSM-7 chars) split into segments — billed per segment.
- Concatenation, Unicode and Latin all priced identically per segment.
- Delivery receipts (DLRs) included — no per-DLR fee.
SMS in Australia: routes, rules and timing.
The same operator, regulator and timing data as our Australia coverage page, so both pages always agree.
| Regulator | Australian Communications and Media Authority (ACMA) |
|---|---|
| Operator routes | 3 · Telstra, Optus, Vodafone Australia |
| Sender-ID lead time | 5-10 business days |
| Typical OTP latency | 2.8 s |
| Mobile subscribers | 32M |
| Dialling code · MCC | +61 · 505 |
| Time to launch | Live in 5–15 business days from test-access request to production |
| Billing currencies | USD · AUD |
| Published SMS band | USD 0.035 – 0.06 |
SMS to Australia: common questions
Which operators carry SMS to Australia, and at what rate?
What does the SMS price include?
Do I need to register a sender ID in Australia?
How do I get test access for Australia?
Tiers upgrade automatically — the moment you cross the line.
Your effective rate is recalculated every billing cycle from the volume you sent that month. No paperwork, no renegotiation. Discounts apply automatically.
List rate. No commitment, no minimums.
Auto-applies on traffic above 100K/mo.
Includes monthly route review + Slack channel.
Direct operator pricing, signed SLAs, optional private cloud.
| Tier | Monthly volume | Discount | Effective rate (USD per SMS) |
|---|---|---|---|
| Pay-as-you-go | 0 – 100K messages / month | List rate | $ 0.0460 |
| Growth | 100K – 1M messages / month | −12% | $ 0.0405 |
| Volume | 1M – 5M messages / month | −26% | $ 0.0340 |
| Enterprise | 5M+ messages / month | −40% | $ 0.0276 |
More on Australia
Above 1M / month, pricing becomes a conversation.
Per-country rate cards negotiated against your traffic mix, dedicated SMPP binds, named account management, signed delivery SLAs and optional on-premise or private-cloud deployment. Most quotes come back within two business days.
- Custom per-country rate cards
- Dedicated SMPP binds (capacity agreed per bind, up to 30,000 SMS/s per node)
- Named account manager + on-call engineer
- Signed delivery SLA — 99.99% uptime
- On-prem or private-cloud deployment
- Quarterly route review and benchmark
Launch SMS in Australia on approved routes.
Test access on request, with a reply within one business day. Live in 5–15 business days from test-access request to production. Billed in AED, SAR, USD, EUR or GBP.
$ curl -X POST https://api.broadnet.me/sms/sendSms -H "Authorization: Bearer $BROADNET_TOKEN" -H "Content-Type: application/json" -d '{"senderId":"BroadNet","destinationNumber":"447700900123","message":"Hello from BroadNet","messageType":"TEXT"}'