OTP pricing in Pakistan
OTP to Pakistan is billed per successful verification, from $0.012 (channel-wide list rate, reviewed 2026-09-24). The SMS leg uses the same operator routes and sender-ID rules as SMS; per-market OTP rates are quoted on request.
In Pakistan, BroadNet reaches 4 direct operators (Jazz (Mobilink), Telenor Pakistan, Zong, Ufone); sender IDs are registered with the PTA in 7-14 business days.
Channel-wide list rate, not a tariff for Pakistan; per-market rates are quoted on request.
Which OTP rates apply to Pakistan?
Per verified user, charged once across all channels tried
Channel-wide list rate, not a tariff for Pakistan; per-market rates are quoted on request.
| Region / category | Rate (PKR per verification) |
|---|---|
SMS-first | ₨ 11.1200 $ 0.0400 USD |
WhatsApp-first | ₨ 6.9500 $ 0.0250 USD |
Voice fallback | ₨ 16.6800 $ 0.0600 USD |
Silent / flash-call | ₨ 3.3360 $ 0.0120 USD |
- Channel waterfall configurable per use case and per market.
- Brand-name SMS sender IDs included where regulator permits.
- Reporting includes attempt-level breakdown for fraud investigation.
- Test access on request · No platform fee
What changes for OTP in Pakistan
Most OTP flows to Pakistan start with an SMS, so the local SMS rules apply to the first leg. These are the facts for this market.
Pakistan at a glance
- Regulator
- Pakistan Telecommunication Authority (PTA)
- Operator routes
- 4 · Jazz (Mobilink), Telenor Pakistan, Zong, Ufone
- Sender-ID lead time
- 7-14 business days
- Typical OTP latency
- 3.5 s
- Typical delivery rate
- 98.6%
- Local-language SMS encoding
- Urdu · UCS-2
OTP length in Urdu
آپ کا تصدیقی کوڈ 471829 ہے۔
Characters: 27 · UCS-2 · SMS parts: 1
Your verification code is 471829. Valid 5 min.
Characters: 46 · GSM-7 · SMS parts: 1
The sample OTP from our coverage page for Pakistan. Text in Urdu is sent in UCS-2, so one SMS holds 70 characters instead of 160, and a longer message goes out in parts of 67.
Sender-ID rules for the SMS leg
- PTA sender ID (mask) registration mandatory.
- English and Urdu both supported.
- Operator-aligned content filters apply.
How Pakistan classifies OTP traffic
- Promotional: consent, opt-out and content rules apply.
- Transactional/service (OTP, alerts): existing-relationship messages.
- Both delivered under a registered sender-ID mask.
- Keep marketing and transactional traffic on separate masks.
Summary of our SMS regulations guide for Pakistan.
Recommended fallback in Pakistan
- Recommended chain: SMS (primary) → WhatsApp Business OTP after 30s no-DLR → Voice OTP after 60s. Flash-call OTP on Jazz and Telenor for low-latency flows.
Send windows in Pakistan
- Promotional SMS must reach recipients within normal business hours (PTA Spam Regulations, as amended in 2022); no clock times are fixed.
- OTPs and other transactional messages can be sent at any time.
OTP to Pakistan: common questions
How much does an OTP to Pakistan cost?
Which SMS rules apply to the OTP SMS leg in Pakistan?
Am I charged for failed OTP attempts to Pakistan?
How do I get OTP test access for Pakistan?
More on Pakistan
Get OTP pricing for Pakistan
Request test access, or ask for a written quote with this market's rates. We reply within one business day.
