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What is outbound SMS?

Last reviewed 1 min readReviewed by BroadNet engineering
Quick answer

Outbound SMS — also called mobile-terminated (MT) SMS — is a message your business sends to a person's phone, such as an OTP, alert, notification, or marketing message. It is submitted through an SMS API or SMPP, routed to the recipient's operator, and confirmed by a delivery receipt. Most A2P traffic is outbound; pairing it with inbound SMS creates two-way conversations.

Plain-language definitionVendor-neutralReviewed July 22, 2026
DiagramHow an A2P message reaches the phone
  1. Your applicationSends over the REST API or SMPP
  2. BroadNet platformValidates, routes and bills each message
  3. Operator SMSCDirect operator connection
  4. Subscriber handsetThe message is delivered
The delivery receipt (DLR) travels back along the same path to your webhook
The long answer

Everything worth knowing, nothing that isn't.

§01

How it works

Your application submits the message over REST or SMPP; the platform routes it to the destination operator, which delivers it to the handset and returns a delivery receipt. See /answers/what-is-sms-api and /answers/what-is-dlr.

§02

Outbound vs inbound

Outbound (MT) is business-to-person; inbound (MO) is person-to-business. A one-way sender ID sends outbound only; a two-way number does both. See /answers/what-is-mo-vs-mt and /answers/what-is-inbound-sms.

§03

Making it reliable

Outbound delivery depends on route quality, registered sender IDs, correct encoding, and DLR monitoring. See /answers/how-to-improve-sms-delivery-rates.

BNWritten by the BroadNet engineering team·Operating carrier-grade messaging since 2003, headquartered in Dubai·Editorial standards
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$ curl -X POST https://api.broadnet.me/sms/sendSms
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