# Grid-grade messaging for power, water and energy.

- Canonical URL: https://www.broadnet.me/solutions/utilities
- Language: en
- Publisher: BroadNet (https://www.broadnet.me)
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Industry · Utilities & energy

Outage and restoration alerts, planned-works notices, meter-reading prompts, bill-ready and pre-disconnection warnings — geo-targeted, audit-logged and prioritised so safety-critical notifications reach the affected area in seconds.

[Talk to a utilities specialist](https://www.broadnet.me/contact?industry=utilities) [Review coverage](https://www.broadnet.me/coverage)

Utilities traffic · at a glance

60s

Outage broadcast

Polygon push to the affected area

99.99%

Uptime SLA

Contracted, on priority routes

Signed

Audit ledger

Every send timestamped + sealed

200+

Countries served

From a single API key

Critical-infrastructure messaging with regulator-ready audit built in.

Utilities and energy providers running on BroadNet

National electricity & water authority Regional power distribution company District cooling provider Water & wastewater utility Metering & billing operator Gas distribution network Renewable-energy IPP Municipal services authority

Use cases

## Every customer message, from outage to bill.

From an unplanned outage that must reach the affected polygon in under a minute, to a routine meter-reading prompt — the same platform, the same geo-targeting, the same signed audit trail.

### Outage & restoration alerts

Polygon-targeted broadcasts to affected customers only, with cause, restoration ETA and a live status deep-link — priority-routed past normal throttles.

Polygon push Sub-60s broadcast Priority routing

### Planned-works notices

Statutory advance notice of maintenance and supply interruptions, segmented by neighbourhood polygon and localised per language.

Statutory windows Geo-segmented Multilingual

### Meter reading & self-read

Self-read reminders with a submit deep-link and appointment windows for physical reads — routed back into your metering system.

Self-read link Appointment slots MDM webhook

### Billing & disconnection

Bill-ready, payment-due and pre-disconnection warnings with statutory notice windows and a pay-now deep-link to avoid supply loss.

Bill-ready Pre-disconnection Pay-now link

### Conservation & demand

Water-conservation advisories, peak-demand and load-shedding notices, and high-consumption alerts — segmented by tariff and usage band.

Usage-banded Peak alerts Two-way ready

### Safety & emergency

Gas-leak, contamination and safety-critical notifications with sender-ID protection and the highest routing priority on the network.

Sender-ID protected Highest priority Signed audit

Compliance

## Critical-infrastructure grade.

Utility messaging is safety-critical and regulator-observed. Every send is logged, timestamped and signed for audit — and safety-critical alerts route on priority paths that bypass normal throttles.

NESA NESA UAE / SIA

Aligned to UAE Information Assurance Standards (T1–T4) for critical national infrastructure. Controls documented and attestable on request.

Attestation available on request

PDPL UAE & KSA PDPL

Federal Decree-Law 45/2021 and KSA PDPL 2023 — consent ledger, lawful-basis tagging and cross-border restrictions enforced in-flight.

Attestation available on request

GDPR GDPR

EU GDPR Article 28 DPA and UK GDPR addenda available for utilities with cross-border customer or contractor data.

Attestation available on request

ISO ISO/IEC 27001:2022

Information-security management certified across Dubai, Frankfurt and Singapore data-centre estates.

Attestation available on request

SOC 2 SOC 2 Type II

Security, availability and confidentiality criteria, audited continuously across a 12-month observation window.

Attestation available on request

GSMA GSMA IR.71 / IR.81

Operator-grade signalling alignment for message integrity and anti-abuse posture on critical notifications.

Attestation available on request

Case study · power distribution company

## Outage notices go only to the affected polygon, with a signed audit trail for the regulator.

Challenge: Untargeted outage SMS blasts reached far more customers than were affected, generating confusion and contact-centre load, with no audit trail the regulator could accept. Approach: A regional power distribution company moved outage and planned-works notices onto BroadNet's geo-targeting platform, broadcasting only to the affected polygon with restoration ETAs and a nightly signed audit export. Reference available under NDA.

[Read the full story](https://www.broadnet.me/customers) [Coverage details](https://www.broadnet.me/coverage)

Channel mix

## The channel mix utilities actually deploy.

Utility messaging weights universal-reach SMS heavily — every customer must be reachable during an outage regardless of smartphone or data plan. WhatsApp and Voice round out the mix for two-way service and accessibility.

### SMS broadcast

Universal reach for outage, planned-works and billing alerts. Every customer, every handset, even in a power cut.

### WhatsApp service

Two-way meter self-read, billing queries and status look-ups — branded and rich.

### Voice & flash-call

Accessibility for non-text customers and high-priority safety-critical outbound calls.

Architecture

## From the OMS or GIS to the affected area.

One REST call from your outage management system, GIS polygon designer or billing platform. BroadNet handles polygon expansion, priority routing, language fan-out and signed audit-log generation.

Utility

OMS · GIS · billing

BroadNet

Routing · audit

Carrier

Direct MNO route

Customer

Verified delivery

01 · Ingest

Mutual-TLS REST or SMPP 3.4 from your OMS or GIS. Polygon spec, language-set, urgency class, statutory template.

02 · Decide

Polygon expansion to affected SIMs, language fan-out, priority routing. Safety-critical alerts bypass normal throttles.

03 · Deliver

Direct MNO route. Per-message DLR back into the utility data lake within seconds. Cryptographically sealed audit log.

Why utilities pick BroadNet

## Built for the outage at 3 a.m.

- Polygon-based geo-targeting so an outage notice reaches the affected area — and only the affected area — in under a minute.
- Priority routing that lets safety-critical alerts bypass normal throttles on the network.
- Signed, exportable audit ledger for every send, satisfying critical-infrastructure and regulator requirements.
- Sender-ID protection so your utility name cannot be spoofed by phishing actors during an incident.
- NESA / SIA alignment and per-country data residency for critical-infrastructure workloads.

Built for your industry

## Your industry, on a carrier-grade network.

Compliant, reliable messaging tuned to your sector — across MENA, Africa and Asia.

200+

Countries

60,000+

Enterprises

Since 2003

Operator-direct

[Talk to sales](https://www.broadnet.me/contact)

Questions

## The questions buyers ask most.

**How fast can an outage alert reach the affected area? +**

Polygon broadcasts are engineered to reach every active SIM inside the targeted area in under a minute, with safety-critical alerts routed on priority paths that bypass normal throttles. You define the polygon in your OMS or GIS and BroadNet expands it to the reachable subscriber base.

**Can you target only affected customers rather than blanket-blasting? +**

Yes — that is the point of the polygon model. Instead of an untargeted SMS blast, you push to the geographic area actually affected, which cuts confusion, contact-centre load and off-target notifications while still reaching everyone who needs the alert.

**What audit trail do we get for the regulator? +**

Every send is timestamped and cryptographically sealed, with a full audit ledger exportable to your data warehouse — typically within twelve hours. That satisfies both critical-infrastructure and utility-regulator expectations for evidence of who was notified and when.

**Will messages get through during a power cut? +**

SMS reaches any handset with mobile signal regardless of data plan or smartphone, which is why utilities weight it heavily for outage alerts — a customer whose power is out can still receive an SMS. We keep SMS as the universal-reach channel and layer WhatsApp and Voice on top.

**How do you handle safety-critical alerts like a gas leak? +**

Safety-critical notifications route at the highest priority on sender-ID-protected paths so they cannot be spoofed and are not delayed behind routine traffic. They carry the same signed audit record, which matters when a safety notification is later reviewed.

**What standards do you align to for critical infrastructure? +**

We align to UAE NESA / SIA Information Assurance Standards and hold ISO 27001 and SOC 2 Type II, with GSMA IR.71 / IR.81 signalling alignment and per-country data residency options for UAE, KSA and EU workloads.

Critical-infrastructure SLA

## Move your customer messaging onto critical-infrastructure rails.

Talk to our utilities team about geo-targeting, priority routing, residency and pricing for network-wide notification workloads. Most utilities are live within four weeks.

[Talk to a utilities specialist](https://www.broadnet.me/contact?industry=utilities) [Download compliance pack](https://www.broadnet.me/compliance)

$ curl -X POST https://api.broadnet.me/sms/sendbulk
