# A2P SMS regulations in Colombia

> A2P SMS to Colombia is regulated by the Comisión de Regulación de Comunicaciones (CRC). CRC + operator sender ID registration. Spanish supported, with approval typically taking 5-10 business days. Habeas Data Law 1581/2012 (SIC enforcement). BroadNet carries this traffic over direct operator connections.

- Canonical URL: https://www.broadnet.me/regulations/colombia
- Language: en
- Last reviewed: 2026-09-29
- Publisher: BroadNet (https://www.broadnet.me)

## Key facts

- **CRC** — Comisión de Regulación de Comunicaciones regulates A2P messaging
- **5-10 days** — Typical sender-ID approval time
- **99.99%** — Platform uptime SLA

## Who regulates A2P SMS in Colombia?

Application-to-person messaging to Colombia is overseen by the Comisión de Regulación de Comunicaciones (CRC), which licenses the operators that terminate A2P traffic and sets the conditions those routes run under. BroadNet delivers into Colombia over direct operator connections — Claro Colombia, Movistar Colombia and Tigo Colombia — rather than through resold or grey routes, so the sender ID, the delivery receipt and the audit trail all come back from the licensed path.

- Telecoms regulator: Comisión de Regulación de Comunicaciones (CRC).
- Direct operator routes: Claro Colombia, Movistar Colombia and Tigo Colombia.
- Sender-ID registration: CRC + operator sender ID registration. Spanish supported.
- Typical lead time: 5-10 business days.

## Sender ID registration in Colombia

CRC + operator sender ID registration. Spanish supported. Registration is not a formality — an unregistered or mismatched sender ID is the most common reason otherwise-valid traffic is filtered, and the failure is usually silent rather than a hard rejection. Plan 5-10 business days for approval and register before you need the route, not during a launch.

- Lead time: 5-10 business days.
- BroadNet files sender IDs on your behalf through the CRC-licensed operators.
- Spanish: Spanish characters supported.
- Time to production: Live in 5–15 business days from test-access request to production.

## Consent, content and timing rules

Habeas Data Law 1581/2012 (SIC enforcement). Law 2300 of 2023 limits advertising SMS to Monday-Friday 07:00-19:00 and Saturday 08:00-15:00, never on Sundays or public holidays. Timing is enforced rather than advisory: a promotional send that lands outside the permitted window is a compliance event regardless of how the list was built. Transactional messages — one-time passcodes, delivery and account alerts — are treated differently from marketing, but the distinction is decided by the content of the message rather than by how the campaign is labelled.

- CRC sender ID: Sender IDs registered via operator route.
- Habeas Data 1581: Colombian Personal Data Protection Law enforced by SIC.
- Advertising SMS: Mon-Fri 07:00-19:00, Sat 08:00-15:00, no Sundays or public holidays (Law 2300 of 2023).
- Spanish: Spanish characters supported.

## What this means for your integration

Practically, three things decide whether traffic to Colombia performs: a registered sender ID on a CRC-licensed route, a consent and opt-out record you can evidence, and message content that matches the category it was registered under. BroadNet's compliance engine checks each submission against the Colombia ruleset before it reaches the operator, so a non-compliant send is rejected back to you rather than filtered silently downstream — which is the difference between a fixable error and traffic that quietly disappears.

- Every message returns a delivery receipt (DLR); BroadNet does not publish per-country delivery percentages.
- Indicative list pricing: USD 0.022 – 0.045 per message.
- Addressable mobile base: 85M subscribers.
- Habeas Data 1581: Colombian Personal Data Protection Law enforced by SIC.

## Colombia rules: promotional vs. transactional SMS

|  | Promotional / marketing | Transactional / service (OTP, alerts) |
|---|---|---|
| Registered sender ID required | Yes | Yes |
| Prior consent required | Yes | No |
| Opt-out instruction required | Yes | No |
| Restricted to a permitted sending window | Yes | No |
| Delivery receipts available | Yes | Yes |

## Frequently asked questions

### Who regulates SMS in Colombia?

the Comisión de Regulación de Comunicaciones (CRC). It licenses the operators that terminate A2P traffic and sets the conditions those routes operate under. BroadNet delivers into Colombia over direct connections to Claro Colombia, Movistar Colombia and Tigo Colombia.

### Do I need to register a sender ID for Colombia?

Yes. CRC + operator sender ID registration. Spanish supported. Allow 5-10 business days for approval. An unregistered sender ID is the most common cause of silently filtered traffic, so register before the campaign rather than during it.

### How long does it take to start sending to Colombia?

Live in 5–15 business days from test-access request to production. The sender-ID registration is usually the long pole at 5-10 business days; the technical integration itself is the same REST or SMPP interface you would use for any other market.

### Is there a permitted window for promotional SMS in Colombia?

Yes. Law 2300 of 2023 allows advertising SMS only Monday to Friday 07:00-19:00 and Saturday 08:00-15:00, and never on Sundays or public holidays. Transactional messages such as one-time passcodes are treated separately from marketing, but the category is judged on the content of the message, not on how the campaign was labelled.

### What does A2P SMS cost in Colombia?

Indicative list pricing is USD 0.022 – 0.045 per message, with volume tiers below that. The rate depends on the operator, the message category and committed volume — see the Colombia coverage page for the per-operator breakdown.

### What delivery rate should I expect in Colombia?

BroadNet does not publish per-country delivery percentages. Every message on these direct operator routes returns a delivery receipt (DLR), so you can measure delivery on your own traffic, and the platform carries a 99.99% uptime SLA. Grey routes deliver until they do not, and give you no receipt when they fail.

## Related

- [Colombia coverage](https://www.broadnet.me/coverage/colombia)
- [All regulations](https://www.broadnet.me/regulations)

## Technical facts for Colombia

Network codes, message lengths and sender-ID rules in one table. Segment lengths are the GSM standard values (3GPP TS 23.038).

| Technical facts | |
|---|---|
| Mobile country code (MCC) | 732 |
| Dialling code | +57 |
| Operators (MCC-MNC) | Claro Colombia · 732-101; Movistar Colombia · 732-123; Tigo Colombia · 732-103 |
| SMS length, GSM-7 (Latin alphabet) | 160 characters in a single SMS; 153 per part when concatenated |
| SMS length, UCS-2 (Arabic, Cyrillic and other scripts) | 70 characters in a single SMS; 67 per part when concatenated |
| Regulator | CRC (Comisión de Regulación de Comunicaciones) |
| Sender-ID rules | CRC + operator sender ID registration. Spanish supported. |
| Sender-ID lead time | 5-10 business days |

## Sources

- [CRC — Comisión de Regulación de Comunicaciones](https://www.crcom.gov.co/)
- [Ley 2300 de 2023 — Ley 2300 de 2023 (Función Pública, Gestor Normativo)](https://www.funcionpublica.gov.co/eva/gestornormativo/norma.php?i=213990)