# A2P SMS regulations in Argentina > A2P SMS to Argentina is regulated by the Ente Nacional de Comunicaciones (ENACOM). ENACOM + operator sender ID registration. Spanish supported, with approval typically taking 7-14 business days. Personal Data Protection Law 25.326 enforced by AAIP. BroadNet carries this traffic over direct operator connections. - Canonical URL: https://www.broadnet.me/regulations/argentina - Language: en - Last reviewed: 2026-09-29 - Publisher: BroadNet (https://www.broadnet.me) ## Key facts - **ENACOM** — Ente Nacional de Comunicaciones regulates A2P messaging - **7-14 days** — Typical sender-ID approval time - **99.99%** — Platform uptime SLA ## Who regulates A2P SMS in Argentina? Application-to-person messaging to Argentina is overseen by the Ente Nacional de Comunicaciones (ENACOM), which licenses the operators that terminate A2P traffic and sets the conditions those routes run under. BroadNet delivers into Argentina over direct operator connections — Personal (Telecom), Movistar Argentina and Claro Argentina — rather than through resold or grey routes, so the sender ID, the delivery receipt and the audit trail all come back from the licensed path. - Telecoms regulator: Ente Nacional de Comunicaciones (ENACOM). - Direct operator routes: Personal (Telecom), Movistar Argentina and Claro Argentina. - Sender-ID registration: ENACOM + operator sender ID registration. Spanish supported. - Typical lead time: 7-14 business days. ## Sender ID registration in Argentina ENACOM + operator sender ID registration. Spanish supported. Registration is not a formality — an unregistered or mismatched sender ID is the most common reason otherwise-valid traffic is filtered, and the failure is usually silent rather than a hard rejection. Plan 7-14 business days for approval and register before you need the route, not during a launch. - Lead time: 7-14 business days. - BroadNet files sender IDs on your behalf through the ENACOM-licensed operators. - Spanish: Spanish characters supported. - Time to production: Live in 8–19 business days from test-access request to production (set by the sender-ID lead time). ## Consent and content rules Personal Data Protection Law 25.326 enforced by AAIP. Transactional messages — one-time passcodes, delivery and account alerts — are treated differently from marketing, but the distinction is decided by the content of the message rather than by how the campaign is labelled. - ENACOM sender ID: Sender IDs registered via operator route. - PDPL 25.326: Personal Data Protection Law enforced by AAIP. - Spanish: Spanish characters supported. ## What this means for your integration Practically, three things decide whether traffic to Argentina performs: a registered sender ID on an ENACOM-licensed route, a consent and opt-out record you can evidence, and message content that matches the category it was registered under. BroadNet's compliance engine checks each submission against the Argentina ruleset before it reaches the operator, so a non-compliant send is rejected back to you rather than filtered silently downstream — which is the difference between a fixable error and traffic that quietly disappears. - Every message returns a delivery receipt (DLR); BroadNet does not publish per-country delivery percentages. - Indicative list pricing: USD 0.025 – 0.05 per message. - Addressable mobile base: 59M subscribers. - PDPL 25.326: Personal Data Protection Law enforced by AAIP. ## Argentina rules: promotional vs. transactional SMS | | Promotional / marketing | Transactional / service (OTP, alerts) | |---|---|---| | Registered sender ID required | Yes | Yes | | Prior consent required | Yes | No | | Opt-out instruction required | Yes | No | | Delivery receipts available | Yes | Yes | ## Frequently asked questions ### Who regulates SMS in Argentina? the Ente Nacional de Comunicaciones (ENACOM). It licenses the operators that terminate A2P traffic and sets the conditions those routes operate under. BroadNet delivers into Argentina over direct connections to Personal (Telecom), Movistar Argentina and Claro Argentina. ### Do I need to register a sender ID for Argentina? Yes. ENACOM + operator sender ID registration. Spanish supported. Allow 7-14 business days for approval. An unregistered sender ID is the most common cause of silently filtered traffic, so register before the campaign rather than during it. ### How long does it take to start sending to Argentina? Live in 8–19 business days from test-access request to production (set by the sender-ID lead time). The sender-ID registration is usually the long pole at 7-14 business days; the technical integration itself is the same REST or SMPP interface you would use for any other market. ### What does A2P SMS cost in Argentina? Indicative list pricing is USD 0.025 – 0.05 per message, with volume tiers below that. The rate depends on the operator, the message category and committed volume — see the Argentina coverage page for the per-operator breakdown. ### What delivery rate should I expect in Argentina? BroadNet does not publish per-country delivery percentages. Every message on these direct operator routes returns a delivery receipt (DLR), so you can measure delivery on your own traffic, and the platform carries a 99.99% uptime SLA. Grey routes deliver until they do not, and give you no receipt when they fail. ## Related - [Argentina coverage](https://www.broadnet.me/coverage/argentina) - [All regulations](https://www.broadnet.me/regulations) ## Technical facts for Argentina Network codes, message lengths and sender-ID rules in one table. Segment lengths are the GSM standard values (3GPP TS 23.038). | Technical facts | | |---|---| | Mobile country code (MCC) | 722 | | Dialling code | +54 | | Operators (MCC-MNC) | Personal (Telecom) · 722-34; Movistar Argentina · 722-07; Claro Argentina · 722-31 | | SMS length, GSM-7 (Latin alphabet) | 160 characters in a single SMS; 153 per part when concatenated | | SMS length, UCS-2 (Arabic, Cyrillic and other scripts) | 70 characters in a single SMS; 67 per part when concatenated | | Regulator | ENACOM (Ente Nacional de Comunicaciones) | | Sender-ID rules | ENACOM + operator sender ID registration. Spanish supported. | | Sender-ID lead time | 7-14 business days | ## Sources - [ENACOM — Ente Nacional de Comunicaciones](https://www.enacom.gob.ar/)