# Turn every reply into insight.

- Canonical URL: https://www.broadnet.me/products/sms-surveys
- Language: en
- Last updated: 2026-10-20
- Publisher: BroadNet (https://www.broadnet.me)
- Markdown version of the page above, generated from the rendered page.

SMS Surveys · Two-way feedback

Send a one-question NPS poll or a full CSAT flow over the channel everyone reads. Customers reply in seconds — no app, no link, no login — and results score in your dashboard as they arrive.

[Design my survey flow](https://www.broadnet.me/contact?topic=sms-surveys&product=sms-surveys) [Request test access](https://www.broadnet.me/signup)

200+ countries 1,000+ operator connections 99.99% SLA Since 2003

![The BroadNet snow leopard among survey replies rising into star ratings and live charts](https://www.broadnet.me/marketing/art/pr-sms-surveys.webp)

BroadNet · surveys

POST /sms/sendSms

200+

Countries

1,000+

Operator connections

99.99%

SLA

What it is

## Feedback on the channel everyone answers.

An SMS survey asks a question by text and captures the answer as a reply — a rating, a number, or a keyword. There's nothing to download and no link to open, so people respond in the moment instead of ignoring another email. BroadNet SMS Surveys are fully two-way: the invitation and every reply thread back to the same survey, get scored automatically, and can trigger a smart follow-up question in the same conversation.

Use them to measure NPS after a delivery, CSAT after a support ticket, or run a quick one-question poll to a whole market — all on the same carrier-grade network that carries billions of messages a month.

See it in action

## A survey your customer answers in one reply — scored the moment it lands.

Two-way SMS means no app, no link, no login. Every reply is parsed, scored and rolled into a live NPS/CSAT view your team can act on the same day.

9:41

AR

Acme Retail

SMS survey · sender ID

Today 6:02 PM

Hi Sara — thanks for shopping with Acme! How likely are you to recommend us to a friend, 0–10? Reply with a number.

6:02

9

6:03

Love to hear it. What's the one thing we could do better? (optional)

6:03

Faster delivery to Sharjah

6:05

Noted — thank you, Sara. Here's 10% off your next order: ACME10

6:05

Text message

Sample results · Q3 post-purchase

Recommend Acme Retail?

+62

NPS

Promoters (9–10) 68%

Passives (7–8) 26%

Detractors (0–6) 6%

1,284

responses

41%

response rate

3m 12s

median reply

Top detractor theme: delivery speed to Sharjah — auto-tagged from free-text replies.

Illustrative example · sample data, not a live feed

How it works

## From question to scored result without a spreadsheet.

01

### Compose the survey

Start from an NPS, CSAT or CES template — or write your own question set — in the dashboard or through the REST API.

02

### BroadNet sends it

Delivered on your sender ID or a dedicated number over direct operator routes, so the invitation actually reaches the handset.

03

### Customers reply

A rating, a number, or a keyword — every reply threads back to the same survey automatically on the channel everyone already reads.

04

### Results score in real time

Each response is captured and scored the moment it arrives. Watch results move live, export to CSV, or stream them to your webhook.

Capabilities

## Everything a real survey needs.

### NPS, CSAT & CES templates

Ready-made scales for Net Promoter, customer satisfaction and effort — or build a custom question in one line. Scoring is handled for you.

NPS 0–10 CSAT 1–5 CES

### Numeric & keyword responses

Accept a rating, a free-text comment, or defined keywords like GOOD / BAD / MORE. The parser normalises replies so you don't have to.

numeric keyword free-text

### Branching, multi-question flows

Ask a follow-up based on the first answer — route detractors to a comment prompt and promoters to a referral ask, all in one thread.

conditional multi-step

### Real-time results & scoring

Response rates, average scores and sentiment update as replies land — no overnight batch, no manual tally.

live scoring trend view

### Webhooks, CSV & API

Every response is available over a webhook, a CSV export, or the API — push results straight into your CRM, warehouse or BI tool.

webhook CSV REST

### Opt-out & compliance built in

STOP is honoured platform-wide, sender IDs are pre-registered where regulators require it, and consent trails are kept for you.

STOP sender-ID consent

Why BroadNet

## A survey is only as good as its delivery.

We operate the wire — SMSC, SMPP and 1,000+ direct operator routes — so invitations land and replies come back on the same accountable network that sends billions of messages every month.

### Reach that turns into replies

Surveys go out on a direct operator bind wherever one is commercially available (1,000+ direct connections), otherwise on a labelled partner-managed route, never a grey route. Delivery that lands is the first requirement for a response.

### 200+ countries, one API

Run the same survey across your whole footprint. Local sender IDs and regulatory handling come with the route.

### Built on two-way SMS

Surveys ride the same inbound engine as BroadNet Two-Way SMS — keyword routing, conversation threading and opt-out are already solved.

### Carrier-grade since 2003

A 99.99% uptime SLA and a network operated in-house since 2003 — the survey goes out when you schedule it, and the results are yours in real time.

SMS Surveys are built on [BroadNet Two-Way SMS](https://www.broadnet.me/products/two-way-sms) — the inbound engine that handles keyword routing, virtual numbers and conversation threading — over the same [A2P SMS](https://www.broadnet.me/products/a2p-sms) backbone that carries every invitation.

Related

## Pair surveys with the rest of the stack.

[Two-Way SMS The inbound engine surveys are built on — keyword routing, virtual numbers and conversation threading. Learn more](https://www.broadnet.me/products/two-way-sms) [A2P SMS The carrier-grade delivery backbone that carries every survey invitation to the handset. Learn more](https://www.broadnet.me/products/a2p-sms) [OTP / Verify Verify the respondent before a sensitive survey, on the same platform and the same numbers. Learn more](https://www.broadnet.me/products/otp)

Questions buyers ask

## SMS Surveys, answered.

An SMS survey asks a question by text message and collects the answer as a reply — a rating, a number, or a keyword. Because it runs on the channel everyone already has, there's no app to install and no link to open. BroadNet SMS Surveys are two-way: the invitation and every reply thread back to the same survey automatically.

They just reply to the text. For an NPS survey they send a number from 0 to 10; for CSAT, a 1-to-5 rating; for a keyword poll, a word like YES, NO or GOOD. The response parser normalises the reply, scores it, and can trigger a branching follow-up question in the same thread.

Yes. NPS, CSAT and CES are built-in templates — pick the scale, write the prompt, and BroadNet handles the scoring (promoters, passives and detractors for NPS; average score for CSAT). You can also compose fully custom question sets with conditional branching.

SMS is opened far more often than email and people reply from the same thread in seconds, so completion typically runs ahead of email surveys. We don't publish a single universal lift figure because it depends on your audience, timing and question — instead we help you baseline SMS against your own email surveys so the comparison is real.

SMS Surveys run across BroadNet's footprint of 200+ countries over 1,000+ direct operator connections, with local sender IDs and regulatory handling included on the route. You can run one survey across your whole customer base or target a single market.

Yes. A STOP reply lands the number on a platform-wide suppression list across every campaign and product in your account, and consent trails are retained for you. Sender IDs are pre-registered where regulators such as the UAE's TDRA or KSA's CST require it.

Question not here? [Ask our engineering team](https://www.broadnet.me/contact)

![The BroadNet snow leopard at the centre of SMS, voice, email and WhatsApp channels joined in one loop](https://www.broadnet.me/marketing/generated/viz-leopard-omni.png)

Carrier-grade delivery

## Every reply, from 200+ countries — direct to the operator in 86.

No grey routes: a direct operator bind wherever one is commercially available, otherwise a labelled partner-managed route. Surveys go out and come back on the same network BroadNet has operated in-house since 2003.

200+

Countries

1,000+

Operator connections

99.99%

SLA

[Talk to sales](https://www.broadnet.me/contact?topic=sms-surveys&product=sms-surveys)

Two-way surveys, live in 200+ countries

## Ask the question. Watch the answers land.

Pick a template, choose a market, and send your first SMS survey — results score the moment replies come in.

[Design my survey flow](https://www.broadnet.me/contact?topic=sms-surveys&product=sms-surveys) [Request test access](https://www.broadnet.me/signup)

Resources

SMS Surveys datasheet

[Download datasheet· PDF, 99 kB](https://www.broadnet.me/resources/datasheets/broadnet-sms-surveys-datasheet.pdf) [Product datasheets](https://www.broadnet.me/resources)

## Related guides & answers

Go deeper on the concepts behind this product.

- [MO vs MT — what's the difference Read](https://www.broadnet.me/answers/what-is-mo-vs-mt)
- [What is two-way messaging Read](https://www.broadnet.me/answers/what-is-two-way-messaging)
- [How do I handle SMS opt-outs Read](https://www.broadnet.me/answers/how-to-handle-sms-opt-outs)
- [What is an SMS survey Read](https://www.broadnet.me/answers/what-is-sms-survey)
- [What is an SMS keyword campaign Read](https://www.broadnet.me/answers/what-is-a-keyword-campaign)
- [What is inbound SMS Read](https://www.broadnet.me/answers/what-is-inbound-sms)
