# SMS pricing in Thailand

> SMS to Thailand costs from $0.034 per message (indicative list rate, reviewed 2026-09-24) over 3 direct operators (AIS, TrueMove H, DTAC); sender IDs are registered with the NBTC in 5-10 business days.

- Canonical URL: https://www.broadnet.me/pricing/sms/thailand
- Language: en
- Last updated: 2026-10-21
- Publisher: BroadNet (https://www.broadnet.me)

Indicative A2P SMS list rates per message, reviewed 2026-09-24. Regulator: NBTC.

## Rates by operator

| Operator | Rate (USD) | Send window |
|---|---|---|
| AIS | $0.0385 | — |
| TrueMove H | $0.0363 | — |
| DTAC | $0.0340 | — |

## Market facts

- Regulator: National Broadcasting and Telecommunications Commission (NBTC)
- Sender-ID lead time: 5-10 business days
- Time to launch: Live in 5–15 business days from test-access request to production
- Typical OTP latency: 3.1 s
- Mobile subscribers: 120M
- Dialling code · MCC: +66 / 520
- Billing currencies: USD, THB
- Published SMS band: USD 0.025 – 0.045

## Sender-ID rules

NBTC + operator sender ID registration. Thai (UCS-2) and English at parity.

## SMS to Thailand: common questions

### Which operators carry SMS to Thailand, and at what rate?

BroadNet sends over 3 routes (AIS, TrueMove H, DTAC). The lowest indicative list rate is $0.034 per message, reviewed 2026-09-24; volume tiers lower it automatically from 100K messages a month.

### What does the SMS price include?

Each segment is billed once: a message longer than 160 GSM-7 characters is split into segments. Delivery receipts are included with no per-receipt fee, there is no setup fee, and sender-ID registration is passed through at cost.

### Do I need to register a sender ID in Thailand?

Yes. Sender IDs are registered with the NBTC; typical lead time: 5-10 business days. BroadNet handles the registration during onboarding.

### How do I get test access for Thailand?

Request test access from this page; we reply within one business day. Live in 5–15 business days from test-access request to production.

Coverage and sender-ID rules: https://www.broadnet.me/coverage/thailand