# SMS pricing in Sweden

> SMS to Sweden costs from $0.064 per message (indicative list rate, reviewed 2026-09-24) over 4 direct operators (Telia Sweden, Telenor Sweden, Tele2, Tre Sweden); sender IDs (PTS): Free-form.

- Canonical URL: https://www.broadnet.me/pricing/sms/sweden
- Language: en
- Last updated: 2026-10-21
- Publisher: BroadNet (https://www.broadnet.me)

Indicative A2P SMS list rates per message, reviewed 2026-09-24. Regulator: PTS.

## Rates by operator

| Operator | Rate (EUR) | Rate (USD) | Send window |
|---|---|---|---|
| Telia Sweden | € 0.0652 | $0.0708 | — |
| Telenor Sweden | € 0.0631 | $0.0686 | — |
| Tele2 | € 0.061 | $0.0663 | — |
| Tre Sweden | € 0.0589 | $0.0640 | — |

## Market facts

- Regulator: Post- och telestyrelsen (PTS)
- Sender-ID lead time: Free-form
- Time to launch: Live in 5–15 business days from test-access request to production
- Typical OTP latency: 2.4 s
- Mobile subscribers: 12M
- Dialling code · MCC: +46 / 240
- Billing currencies: EUR, USD, SEK
- Published SMS band: EUR 0.055 – 0.075

## Sender-ID rules

Alphanumeric sender IDs allowed without formal registration but brand-identifiable. Swedish characters in UCS-2.

## SMS to Sweden: common questions

### Which operators carry SMS to Sweden, and at what rate?

BroadNet sends over 4 routes (Telia Sweden, Telenor Sweden, Tele2, Tre Sweden). The lowest indicative list rate is $0.064 per message, reviewed 2026-09-24; volume tiers lower it automatically from 100K messages a month.

### What does the SMS price include?

Each segment is billed once: a message longer than 160 GSM-7 characters is split into segments. Delivery receipts are included with no per-receipt fee, there is no setup fee, and sender-ID registration is passed through at cost.

### Do I need to register a sender ID in Sweden?

Sender-ID rules (PTS): Free-form.

### How do I get test access for Sweden?

Request test access from this page; we reply within one business day. Live in 5–15 business days from test-access request to production.

Coverage and sender-ID rules: https://www.broadnet.me/coverage/sweden